Partnerships for Seamless Services: App Integration
India's most popular mobile app for transportation Ola, BookMyShow, India's largest online entertainment ticketing platform recently announced their exclusive partnership to enhance the entertainment experience of millions of users, reports Times of India. With Ola's integration on the BookMyShow Android app, millions of BookMyShow users across the country, who also have the Ola mobile app, will now be able to book a cab - Micro, Mini, Prime or Lux, right after booking tickets for a movie, play, event or concert on BookMyShow. After booking tickets on BookMyShow, users will either be able to 'Book an Ola' or 'Schedule an Ola', depending on the time remaining to the movie show or event. Once the desired option is selected, users will be automatically redirected to the Ola app to confirm the cab booking.
The feature, which is currently available only on BookMyShow's Android app, will soon be extended to its iOS app as well. BookMyShow users already have the option of booking their tickets by paying through Ola Money, the popular digital payment wallet from Ola. Over the last few years, Ola has also established itself as India's most preferred mode of transportation and BookMyShow has consolidated its leadership in the market by bagging exclusive ticketing partner rights for some of the biggest entertainment events in the country. Consequently, the association will offer a superior and seamless experience for millions of consumers who use Ola and BookMyShow, respectively on an everyday basis.