User Engagement via Personal App: World Without Websites

It was reported recently that Indian Cricketer, Ravindra Jadeja has launched his own personal app - see Your Personal App

Also renowned Mumbai Advocate and Author, Vandana Shah has also launched her own app at https://play.google.com/store/apps/details?id=com.tapzippy.go.app5751458ba0d6b 

It is a growing trend for celebrities and professionals to turn to apps rather than websites to interact and engage with people. This form of user engagement has its advantages. A mobile first strategy is useful in India where most new internet users are via mobile and mobile internet usage is increasing at phenomenal rate.


SJP @DigitalAsian - ShareYaar - IdeaIndia.Com

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