Reliance Jio trying to do to the mobile what Microsoft did to the PC

Reliance Jio trying to do to the mobile what Microsoft did to the PC.

Times of India reports that as Reliance Jio Infocomm gets set for the commercial launch of 4G services, it is partnering almost all smartphone makers to bundle three months of free data and voice with handsets. A first for the Indian market, this is seen as away of ramping up users rapidly while providing a push to smartphone sales, said two executives aware of the plan. A deal has been struck with Samsung and sales of the devices have already begun, said a retailer. A pact with Apple is also said to be in the works. "Reliance Jio's launch will be phased and based on smartphones that have cleared all tests," said one of the two.

SJP @DigitalAsian

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