It Pays to Be in the Sharing Economy

What is it about ride-sharing apps that gets major VCs investing huge sums?
Technology startup investor, Softbank, is interested in investing in Uber or Lyft, having already invested in Grab in Southeast Asia and China's Didi Chuxing. 
Perhaps its the technology and services spin-offs, such as driverless cars, AI, logistics etc, that may materialise on the back of ride-sharing.

The Sharing Economy is creating new technologies and new ways of delivering services and a proliferation of startups. It is on the back of the Ubers and Airbnbs that new technologies and products are created. Investment in the sharing economy leads to the creation of new technologies and revenue streams for startups.

SJP @DigitalAsian - ShareYaar - IdeaIndia.Com

Content Capture and Services

Content is the name of the game. The Indian OTT market has seen major upheaval. While Netflix has deals with Shahrukh Khan’s Red Chillies Entertainment and Aamir Khan, Amazon Prime Video has invested heavily in exclusive movies and TV shows and stand-up comedy content and has deals with Yash Raj Films, Excel Entertainment, Dharma Productions, Vishesh Films and TSeries and Salman Khan for all his existing and future films. Music content is also high on the agenda.
India's biggest movie producer, Eros, is in discussions with Apple, amazon and Netflix, to sell its entire content library of music, films and possibly their digital OTT platform for over US$1 Billion. The budgets for acquiring exclusive, original and creative content are massive and the tech giants are concentrating on their content services platforms.
The Tech giants are buying up exclusive, original content. If a deal goes ahead it would give the buyer access to over 3000 Indian films (Bollywood and regional films), f…

Creating Communities Increases Opportunity for Revenue Generation

Empowering individuals through simple use of apps (like ShareYaar) to create communities online of people with similar interests by giving them access to a distribution channel of one sort or another, so that the community can then interact in the real world, is a way to survive in the startup ecosystem.

Allowing communities to use and share their knowledge and resources to bring together global communities of like minded individuals. This is the goal of B2C, consumer orientated startups as this will keep users logged on for longer.

Startups that can create communities online that then carry forward into the real world will prosper as they will have the opportunity of both online and offline channels to market to users. Creating communities through your startup increases the opportunities for revenue streams. Opportunities are then there to partner with other service providers to increase your offerings to your customers.

ShareYaar App not only gives you info on events happening near …

The Technology of Trust

In today’s digital economy, with business, transactions and social interactions going online and mobile,  users want safety and privacy. With IoT and FinTech becoming a part of human life, people want to be sure about who they are dealing with and how their data and interactions are handled.
With cybersecurity attacks, online fraud and fake news, startups are using technology to try to create trust in the online, digital world to attract more users and to make them transact more in the digital economy. Lack of trust, or trust deficit, will hold back growth in the digital economy.
In India, with the government pushing a cashless economy with demonetisation and further user of Aadhaar and UPI, unless more people are comfortable transacting online, the government’s tryst with technology, Digital India will not come to fruition.
From caller ID, ID verification, cryptocurrencies using blockchain, encryption, anti-virus software and embedding due diligence into digital platforms, startups …

Data in your DNA

Data in your DNA

Imagine carrying out transactions without a wallet or smartphone?
New storage technologies need to be developed due to the ever increasing amounts of data we are producing. Nature has evolved DNA which stores genetic information for making proteins. DNA might also be used for other purposes.
The idea of storing digital data in DNA is not new but recent research from Harvard, European Bioinformatics Institute, ETH Zurich, University of Illinois  and Columbia University shows that progress in modern DNA manipulation methods could make DNA data storage possible.
There are significant challenges ahead but DNA could be the storage mechanism for the digital economy.
SJP @DigitalAsian - ShareYaar - IdeaIndia.Com

Sharing Economy: Life without Ownership

Disruptive tech has changed the concept of sharing, renting and ownership, Netflix, Uber and Airbnb have shown the way. 
A large sharing economy has grown on apps and mobile sites that allow users to rent/share a whole range of goods and services, e.g. designer wear, furniture, TVs and more. The sharing economy is expected grow multiple times in the future.
Millennials are driving the sharing economy. Sharing for them makes more sense than owning. Compared to China, India has a long way to go yet.
The market for growth is drawing entrepreneurs to India. Sharing startups work on the basis that an asset can be used many times. In clothes, for instance, consumers naturally prefer to own their daily wear. They may prefer renting party wear as they would not like to repeat party wear, which makes renting a better idea.
Startups have to ensure quality of product and reverse logistics as well. Startups need partnerships with logistics and other service firms and those that succeed will have…

IPR Exchange in India

India may get its own IP (Intellectual Property) Exchange that the likes of Hong Kong and UK already have, where individuals and companies, in India and overseas, will be able to buy and sell IPR across various sectors like a stock market. India witnessed around 30% increase in the filing of IP applications compared to previous years.
The exchange will be developed by the National Research Development Corporation (NRDC). The idea of setting up an IPR exchange was proposed earlier this year and will give India a greater potential for commercialization.
Intellectual property is the product of imagination, creativity and inventiveness and comprises inventions, designs, brands and artistic works. IPR, intellectual property rights, allow a person or company to have exclusive rights to use their own plans, ideas, or other intangible assets exclusively, at least for a specific period of time. These rights include copyright, patents and trademarks.

SJP @DigitalAsian - ShareYaar - IdeaIndia.Co…